Successor products for product runners in OXID eShop

OXID eShop Module: Successor products

With this extension you have the possibility to assign successor products in your OXID eShop to products that will soon be discontinued or have already been discontinued by means of the OXID eShop Administration.

These successor products are displayed in the product description under the cross-selling and accessories area of the product concerned on its product detail page and are thus directly related to the discontinued product.

Integrating this functionality into your OXID eShop allows you to immediately point out alternatives to customers who are interested in a product that will soon no longer be available, thus promoting the sale of successor products.

Avoid bounces with successor products and increase the conversion rate.

Integrating the OXID eShop extension into your online shop offers you the opportunity to measurably increase the conversion rate for products that will soon no longer be available or whose availability is coming to an end.

Instead of leaving it up to your visitors to find alternative products themselves and thus risking a jump to a competitor's shop, you can actively present alternative products with the help of this extension. In this way, you will be able to draw the attention of interested parties specifically to follow-up products and thus promote the sale of these.

By being able to actively offer your customers alternatives, you ensure that they do not have to go in search of another shop and thus avoid jumping ship.

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