Tips for online shop operation

Tips for online shop operation

Contents

The work with an online store is extensive and should not be underestimated. A misconception is the assumption that to operate a store would be less costly than a store. With our tips and tricks for the work in online stores we help you to master your daily tasks easier and give those who want to become a store owner an insight into the daily work with an online store system.

Crop product images with GIMP

Crop product images with GIMP

With the free image editing program GIMP, a helpful tool for editing product images is also available to shop owners without Adobe Photoshop. Crop product images with GIMP is easy and with our instructions for the graphics program you can quickly achieve your desired result: a crop product image that is indistinguishable from that of a professional graphic designer.

„Crop product images with GIMP“read more

Online shop formulate article descriptions correctly

Online shop formulate article descriptions correctly

If you want to survive in the online business in the long term, you have to describe your offered articles properly. Compared to sales in a regular specialty store, there is no direct sales conversation in e-commerce. The customer also has to do without other sensory perceptions such as the scent or feel of a package in the online shop, some of the senses have simply not been influenced so far. By means of article descriptions, illustrations, product pictures or other audiovisual content, the visitor gets a better picture of your articles. Article descriptions are generally decisive for the purchase in an online shop.

„Online shop formulate article descriptions correctly“read more

15 useful tips for the OXID eShop Start

15 useful tips for the OXID eShop Start

Read 15 useful tips and optimizations for the start with an OXID eShop system Based on a current responsive flow template, we will shed light on some unpleasant points of the system and give you advice on how to build content and structures. In doing so, we address both frequently made mistakes that we encounter again and again in shops whose support we are supposed to take over or which have not had a partner so far.

„15 useful tips for the OXID eShop Start“read more

Create OXID eShop Backup

Create OXID eShop Backup

In this article we explain in detail how to create a full backup of an OXID eShop. With the backup it is possible to restore your OXID eShop completely in case of a crash. To perform the backup, access to the server command line is required.

The backup consists of two components, the OXID eShop file system where your image and program data is stored and the OXID eShop database where your product and customer data is stored.

Both components are required to perform a full OXID eShop backup.

„Create OXID eShop Backup“read more